Identity concept for resort park in Tashkent, Uzbekistan. This park is placed beside the river: word ‘rechka’ means river in russian.

Park is divided by zones: swimming pool, food court, hotel, dancefloor and zone for sport. Identity idea is based on this division, each of these zones has own pattern and color. Also staff has individual pattern in contrast colors.

Project was made during partnership with Sekta Creative Crew.